Song Sung, Rather A Ridiculed One, For Samsung
- Ajay Sharma
- Nov 19, 2019
- 5 min read
Updated: Jan 27, 2020
India is the 2nd largest and the highest-growing smartphone market amongst the top 3 markets globally. It is also a market that has the highest room to grow with a smartphone penetration rate of just 25%. With the global market being essentially flat or marginally declining, India is therefore treated with great importance by the top 10, more so, the top 5 brands.