Hi, I'm Ajay!

... and here's a little about me.

Smartphone industry veteran with over 11 years of proven track record in launching 4 brands. Instrumental in launching HTC as a brand in India and Micromax (A leading Indian handset brand) in the smartphones' category.
With over 38 years of cross-industry experience, a professional with a great understanding of the domestic and international business operations with excellent channel and media connections.

About: Welcome

THE BIOSCOPE

Into the world of handsets' industry and more...

These are my personal views only!

About: Welcome

The Race to No. 1: The Samsung, Xiaomi story

Ajay Sharma

Feb 12
4 min

The Race to No. 1: The Samsung, Xiaomi story

Xiaomi’s market shares has declined from ≈ 30% in 2020 to ≈ 20% in 2022. Samsung in the same period has been steady at ≈ 18%.

Ajay Sharma

Jul 3, 2022
3 min

फ़ीचर फ़ोन का भविष्य!

Feature phones are not dead. The future of feature phones looks bright, and they are here to stay.

Ajay Sharma

Jul 3, 2022
3 min

The Future Of Feature (phones)!

Feature phones are not dead. The future of feature phones looks bright, and they are here to stay.

Ajay Sharma

Mar 21, 2022
4 min

Apple Of The “i”(Phone)

If your smartphone brand is thinking of entering the growing premium smartphone segment in India, then get ready to look Apple in the "i".

For Indian Smartphone Brands - Is There Light At The End Of The Tunnel?

Ajay Sharma

Nov 1, 2021
5 min

For Indian Smartphone Brands - Is There Light At The End Of The Tunnel?

Has the path for the Indian smartphone brands hit a dead end? Do they have a way forward? Read on...

Indian smartphones market gets ready to hit the 200 million mark in 2021!

Ajay Sharma

Dec 23, 2020
5 min

Indian smartphones market gets ready to hit the 200 million mark in 2021!

Indian smartphones market gets ready to hit the 200 million mark in 2021! The big question - Will the Chinese occupy only 50% of it?

Ajay Sharma

Sep 10, 2020
4 min

To B(reath)e Or Not To Be?

The smartphone industry bears the brunt of prolonged COVID. Assert or defend, the confusion prevails.

Ajay Sharma

Jul 16, 2020
3 min

Brand Sensex: Gainers And Losers

Let's have a look at the brands that are predicted to gain and the brands that are expected to lose due to the India China border issue.

It’s A Game Of Snakes And Ladders. Will The Brands Once Ruling, See Themselves Sliding Down?

Ajay Sharma

Jun 22, 2020
6 min

It’s A Game Of Snakes And Ladders. Will The Brands Once Ruling, See Themselves Sliding Down?

There may be a re-shuffle in the brands' market shares. My views on who'll lose and who'll gain!

Ajay Sharma

Apr 10, 2020
6 min

Forget 20:20, it’s a test match!

IML 20:20 - Indian Mobile League. Mobile makers need to play this one more like a test. Are they ready?

The BBK Group Attack Makes Samsung Bleed. Xiaomi, Comes Out Unscathed!

Ajay Sharma

Mar 8, 2020
5 min

The BBK Group Attack Makes Samsung Bleed. Xiaomi, Comes Out Unscathed!

It’s always better to be objective, so let’s first table some data on the Indian Smartphone market. Table 1 * Data as per IDC Table 2 *...

Song Sung, Rather A Ridiculed One, For Samsung

Ajay Sharma

Nov 19, 2019
5 min

Song Sung, Rather A Ridiculed One, For Samsung

India is the 2nd largest and the highest-growing smartphone market amongst the top 3 markets globally. It is also a market that has the...

Ajay Sharma

Sep 3, 2019
4 min

Brands' Projection For Q3, 2019

September will bring the highest selling quarter for mobile phones, as well as most other products, as per past trends, to an end. We are...

Ajay Sharma

Feb 4, 2019
6 min

Samsung: The ‘M’peror Strikes Back!

Ready to disrupt the market tomorrow i.e., February 5th! Sa’M’sung is not used to being the No. 2 brand for long, and it is since Q4 of...

Ajay Sharma

Jan 14, 2019
9 min

From Ajay With Love!

So now let’s move on to an outlook some key brands should have for the year 2019. For a brand to succeed, it has to have a strong...

Ajay Sharma

Dec 17, 2018
6 min

Straight From The Oven

My take on the three of the latest hottest news from the world of smartphone market. Let’s start with today’s FIRST hot news which...

Ajay Sharma

Nov 19, 2018
6 min

Samsung : The Lone Warrior

I have been following #Samsung as a smartphone brand since 2011. While they always had, and still have feature phones, I will be focusing...

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Hi, I'm Ajay!

THE BIOSCOPE

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