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THE BIOSCOPE
Into the world of handsets' industry and more...
These are my personal views only!
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Go Beyond Smartphones: Unlocking Revenue Growth With Tablets
Tablets offer a crucial revenue opportunity for offline channels as the smartphone market becomes increasingly competitive and saturated.
Ajay Sharma
Sep 2, 20244 min read
From dominance to decline -Samsung's story so far
Samsung’s market decline in India stems from strategic missteps, key talent loss, and channel conflicts, risking its top spot.
Ajay Sharma
Aug 25, 20244 min read
Vivo: Championing The Offline Since 2014
Vivo: The Gold Standard for Offline-Friendly Smartphone Brands.
Ajay Sharma
Aug 17, 20244 min read
Premiumisation In Smartphones
The word 'premiumisation' in the smartphones' category is trending. But, its definition may vary for different brands.
Ajay Sharma
Feb 20, 20243 min read
OnePlus: The Journey. The Outlook. The Way Forward.
OnePlus: A deep dive into the world of a charismatic smartphone brand, and its ever-growing presence in the country.
Ajay Sharma
Nov 28, 20234 min read
Decoding The Smartphone Shipment Data: Q3 2023
Decoding The Smartphone Shipment Data: Q3 2023
Ajay Sharma
Nov 7, 20234 min read
Real(me)ly Out(standing)?
What does the future hold for Realme? Will the 'once fastest growing smartphone brand' take a bow to the likes of Tecno and Apple?
Ajay Sharma
May 10, 20233 min read
The Race to No. 1: The Samsung, Xiaomi story
Xiaomi’s market shares has declined from ≈ 30% in 2020 to ≈ 20% in 2022. Samsung in the same period has been steady at ≈ 18%.
Ajay Sharma
Feb 12, 20234 min read
Numb(er) Times For The Indian Smartphone Sector
For the Indian smartphone market, is this the silence before the storm?
Ajay Sharma
Dec 12, 20222 min read
Chinese Checkers
Is the future of the Chinese smartphone brands healthy in India? Or, it's a blessing in disguise for the Indian smartphone brands.
Ajay Sharma
Aug 9, 20224 min read
फ़ीचर फ़ोन का भविष्य!
Feature phones are not dead. The future of feature phones looks bright, and they are here to stay.
Ajay Sharma
Jul 3, 20223 min read
The Future Of Feature (phones)!
Feature phones are not dead. The future of feature phones looks bright, and they are here to stay.
Ajay Sharma
Jul 3, 20223 min read
What’s The Future Of The Indian Smartphone Market in 2022?
Here's another perspective to the Q1 smartphones' shipment data. And, the year 2022 doesn't look too bright for the Indian smartphone market
Ajay Sharma
May 1, 20224 min read
Apple Of The “i”(Phone)
If your smartphone brand is thinking of entering the growing premium smartphone segment in India, then get ready to look Apple in the "i".
Ajay Sharma
Mar 21, 20224 min read
For Indian Smartphone Brands - Is There Light At The End Of The Tunnel?
Has the path for the Indian smartphone brands hit a dead end? Do they have a way forward? Read on...
Ajay Sharma
Nov 1, 20215 min read
Not So Smart(phone) Data
The market share representation by all smartphone brands in India - correct or not?
Ajay Sharma
Aug 18, 20215 min read
With The Launch Of JioPhone Next, What’s Next For Reliance? Definitely NOT A 2G-Free India!
JioPhone Next definitely not the right model to make India 2G-Free!
Ajay Sharma
Jun 29, 20214 min read
Mainline DistributionSHIP - Heading Towards An Iceberg?
This blog is not about brands, market shares or even projections. This blog is about the future of the traditional mainline distributors...
Ajay Sharma
May 23, 20215 min read
COVID 21. CATCH 22.
Let's deep dive into what could be the possible repercussions of the second wave of COVID-19 on Indian smartphone market.
Ajay Sharma
Apr 21, 20214 min read
Indian smartphones market gets ready to hit the 200 million mark in 2021!
Indian smartphones market gets ready to hit the 200 million mark in 2021! The big question - Will the Chinese occupy only 50% of it?
Ajay Sharma
Dec 23, 20205 min read
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