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THE BIOSCOPE
Into the world of handsets' industry and more...
These are my personal views only!
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Indian smartphones market gets ready to hit the 200 million mark in 2021!
Indian smartphones market gets ready to hit the 200 million mark in 2021! The big question - Will the Chinese occupy only 50% of it?
Ajay Sharma
Dec 23, 20205 min read
2021: 2G Users To Define The Smartphone Ruler?
The survey results to understand what’s possibly in store in 2021 for operators, mobile brands and the channel are out. Have a look!
Ajay Sharma
Oct 12, 20206 min read
To B(reath)e Or Not To Be?
The smartphone industry bears the brunt of prolonged COVID. Assert or defend, the confusion prevails.
Ajay Sharma
Sep 10, 20204 min read
Brand Sensex: Gainers And Losers
Let's have a look at the brands that are predicted to gain and the brands that are expected to lose due to the India China border issue.
Ajay Sharma
Jul 16, 20203 min read
It’s A Game Of Snakes And Ladders. Will The Brands Once Ruling, See Themselves Sliding Down?
There may be a re-shuffle in the brands' market shares. My views on who'll lose and who'll gain!
Ajay Sharma
Jun 22, 20206 min read
Vocal For Local – Indian Smartphone Brands, Are You Ready?
The results for the survey "Buying A Smartphone Post COVID-19" are out!
Ajay Sharma
May 15, 20204 min read
DUE TO CORONA VIRUS, HERE ARE THE NEW ABCs FOR THE INDIAN SMARTPHONE INDUSTRY
After: Before COVID-19 (ABC), the Indian smartphone industry would, rather should, have a different approach on their channel strategy.
Ajay Sharma
Apr 27, 20205 min read
How will COVID-19 affect the Indian Smartphone Industry?
Here's a vlog I made to share my opinions on the industry post-COVID-19. While I'm sure most of you would have read my last blog Forget...
Ajay Sharma
Apr 19, 20201 min read
Forget 20:20, it’s a test match!
IML 20:20 - Indian Mobile League. Mobile makers need to play this one more like a test. Are they ready?
Ajay Sharma
Apr 10, 20206 min read
The Corona Virus & GST’s Double Whammy
मोबाइल फोन उद्योग को कोरोना वाइरस तथा जीएसटी का दोहरा झटका It all started in China, and now the mobile phone industry in India too is...
Ajay Sharma
Mar 16, 20204 min read
The BBK Group Attack Makes Samsung Bleed. Xiaomi, Comes Out Unscathed!
It’s always better to be objective, so let’s first table some data on the Indian Smartphone market. Table 1 * Data as per IDC Table 2 *...
Ajay Sharma
Mar 8, 20205 min read
Viva La Vivo. The Now No.2 Brand, Guns For No.1 Spot!
The IDC data for 2019 is out! And… #Xiaomi, as expected, retains its No. 1 position with 28.6% market share followed by #Samsung at...
Ajay Sharma
Feb 12, 20206 min read
The Real(me) Downfall!
The Real data for the first two months of Q4 (October and November) is just out. And, there are various articles, discussions and...
Ajay Sharma
Jan 25, 20206 min read
Song Sung, Rather A Ridiculed One, For Samsung
India is the 2nd largest and the highest-growing smartphone market amongst the top 3 markets globally. It is also a market that has the...
Ajay Sharma
Nov 19, 20195 min read
Stop Chasing Specs. Seek Experience!
With all the spec numbers been thrown around by the brands, it' time we go beyond them and look for a device that thrives more on an...
Ajay Sharma
May 13, 20197 min read
Aspirational Customers Skip Price As Key Factor
The price specification game may get over sooner than later. It has to! I have been observing the different ways the brands are playing...
Ajay Sharma
Feb 26, 20195 min read
Indian Smartphone Market: Every Brand’s Go-To!
In today’s day and age, it’s best for any brand to hike up their stake in the mobile phone business in India. The country’s smartphone...
Ajay Sharma
Feb 12, 20195 min read
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