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THE BIOSCOPE
Into the world of handsets' industry and more...
These are my personal views only!
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Apple Of The “i”(Phone)
If your smartphone brand is thinking of entering the growing premium smartphone segment in India, then get ready to look Apple in the "i".

Ajay Sharma
Mar 21, 20224 min read


With The Launch Of JioPhone Next, What’s Next For Reliance? Definitely NOT A 2G-Free India!
JioPhone Next definitely not the right model to make India 2G-Free!

Ajay Sharma
Jun 29, 20214 min read


COVID 21. CATCH 22.
Let's deep dive into what could be the possible repercussions of the second wave of COVID-19 on Indian smartphone market.

Ajay Sharma
Apr 21, 20214 min read


Indian smartphones market gets ready to hit the 200 million mark in 2021!
Indian smartphones market gets ready to hit the 200 million mark in 2021! The big question - Will the Chinese occupy only 50% of it?

Ajay Sharma
Dec 23, 20205 min read


2021: 2G Users To Define The Smartphone Ruler?
The survey results to understand what’s possibly in store in 2021 for operators, mobile brands and the channel are out. Have a look!

Ajay Sharma
Oct 12, 20206 min read


To B(reath)e Or Not To Be?
The smartphone industry bears the brunt of prolonged COVID. Assert or defend, the confusion prevails.

Ajay Sharma
Sep 10, 20204 min read


It’s A Game Of Snakes And Ladders. Will The Brands Once Ruling, See Themselves Sliding Down?
There may be a re-shuffle in the brands' market shares. My views on who'll lose and who'll gain!

Ajay Sharma
Jun 22, 20206 min read


A Decade With Trade
A lot has happened in the last 12 years in the smartphone space and my today’s blog is more focussed on the smartphone channel side. I...

Ajay Sharma
Jul 25, 20195 min read


Face Off: Mukesh Ambani Vs. Jeff Bezos?
Online/offline channel and sales are current hot topics. The unrest in the offline channel has been higher in the mobile phones’ sector...

Ajay Sharma
Jan 21, 20195 min read


From Ajay With Love!
So now let’s move on to an outlook some key brands should have for the year 2019. For a brand to succeed, it has to have a strong...

Ajay Sharma
Jan 14, 20199 min read


Can Santa Claus Be The Guardian Angel?
2018 has been a pretty eventful year for the smartphone industry. Let me recapitulate some of the interesting ones, and hope 2019 brings...

Ajay Sharma
Dec 24, 20187 min read


Straight From The Oven
My take on the three of the latest hottest news from the world of smartphone market. Let’s start with today’s FIRST hot news which...

Ajay Sharma
Dec 17, 20186 min read


Project Rejuvenation: Reviving Indian Smartphone Market
November ends. The woes of the mobile industry do not. Murphy’s law says: “If things can go wrong, they will go wrong!” and this is...

Ajay Sharma
Dec 3, 20186 min read
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